Brands
CRANK
CRANK – CONCEPT BRIEF
CRANK Fitness, Ltd. (CRANK) is a boutique-fitness studio offering RIDE and SHAPE classes. CRANK is a United Arab Emirates (UAE) homegrown concept that originated in 2017 with +5 studios currently in operation (Dubai and Abu Dhabi).
CRANK is known for:
- Entertaining, unique, energy-driven, results-based classes.
- An urban “feel-at-home” quality design, in a highly differentiated location.
- A welcoming family culture led by a team of friendly staff.
- A strong corporate backbone driving an unparalleled measure of of quality and service consistency.
Founded
2017
Country Of Origin
UAE
No. Of Units
+5
Figures
Individual Unit Franchise Fee
USD
100,000
Area Development Franchise Fee
AED
240,000 (3 Units)
Area Required
350 – 450
Sq.mt
Training Program
Training At Headquarter
14 – 21 Days
On Site Training
10 – 14 Days
Support Program
Operational Support
Site Selection
Marketing Support
Purchasing
Accounting/Audit/
Legal
Internal Support
Ongoing Research & Development
Overall Program Oversight
On Going Fees
Royalty Fee
10% Of Monthly
Gross Sales
Advertising Fee
3% Of Monthly
Gross Sales
Marketing Fund
1% Of Monthly
Gross Sales
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