Brands
B - HYPE
BHYPE - CONCEPT BRIEF
BHYPE is known as one of the hypest stores of the Middle East located in dubai mall and carrying streetwear and exclusive celebrity collections since 2016
Selling apparel, clothing, and accessories from the most famous worldwide brands, BHYPE invites you to explore the hip hop culture from the 80’s to their apex most recently.
Vintage 1 on 1 pieces coming from all over the world will mix with the hypest brands and offers you a travel to time.
BHYPE is not only a shop but a way of life for both all the nostalgics of the 90’s and the youngest generation who wants to get the freshest sneakers and outfits.
Celebrities’s favorite place when they come to Dubai, a second BHYPE store opened last summer in Mykonos and other trendy cities in the world will soon get their Bhype spot…
From Dubai to the world and from the world to Dubai, BHYPE is sharing a piece of culture to everyone coming to their universe with no barriers.
Founded
2016
Country Of Origin
UAE
No. Of Units
3
Figures
Individual Unit Franchise Fee
USD
80,000
Area Development Franchise Fee
USD
195,000 (3 Units)
Area Required
2,5000 - 5,000
Sq. Ft
Training Program
Training At Headquarter
10 - 14 Days
On Site Training
7 - 10 Days
Support Program
Operational Support
Site Selection
Marketing Support
Purchasing
Accounting/Audit/
Legal
Internal Support
Ongoing Research & Development
Overall Program Oversight
On Going Fees
Royalty Fee
6% Of Monthly
Gross Sales
Advertising Fee
3% Of Monthly
Gross Sales
Marketing Fund
1.5% Of Monthly
Gross Sales
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